What are Heatmaps?

Heatmaps are visual representations of data. They allow you to record what people do with their mouse or trackpad and quantify it, and then they display it in a way that is visually appealing.

TruConversion allows you to use three kinds of heatmaps:

  • Click maps

  • clickmap

    Click or Tap Heatmaps will help you determine where your visitors are clicking or tapping (if they are on a mobile/tablet)

  • Hover maps

  • mousemove

    Hover Heatmaps show where visitors have moved their mouse on the screen.

  • Scroll maps

  • scrollmap

    Scroll Heatmaps are used to show you how far down your visitors scroll.

  • Click Report


  • Click report are used to show you how much visitor click on each element on your website page.

  • Detailed Report

Detailed report are used to show you the detailed information about each visitor.

These maps are based on user size, which you can select while creating a heatmap.


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